Commercial Real Estate Agent ‘Housework’ for a Better Market Share

Every commercial real estate agent will have some ‘housework’ and mundane activities to track and keep under control.  When this is correctly undertaken, they will understand where the property market is heading and how they can tap into the opportunity. The ‘housework’ process involves tracking and measuring activity across a number of benchmarks and indicators. …

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Cold Calling Techniques in Commercial Real Estate Brokerage

In commercial real estate agency and brokerage, cold calling is an essential part of the business building process.  Every agent and every broker should undertake a number of cold calls every day to build their market share with new people and new prospects. In any property market and at any time, there will be new…

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Tips for Setting Goals and Targets in Commercial Real Estate Agency

In commercial real estate agency and brokerage you need personal goals and targets.  They show you the ultimate path to better clients and market share. All of that sounds logical, and yet so many agents give ‘lip service’ to the process and never really get it going.  They let the days and weeks pass without…

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Opportunities with Commercial Real Estate Property Investors

In commercial real estate agency, the property investors that you know well and connect with regularly will provide you with lots of opportunists in sales and leasing activity.  That being said you really do need to know their focus and priorities when it comes to property ownership and overall performance. The property market changes frequently…

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It is Worth Training a New Commercial Property Manager in Your Agency

If you have a need for a new commercial property manager or perhaps a retail shopping center manager, is the training process of a junior person worth it or should you employ an experienced person for the required role?  You can go either way but the strategy is different and your choice will have to…

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Planning Your Commercial Real Estate Prospecting Has These Advantages

In commercial real estate agency it is wise to plan your prospecting efforts and actions.  On an average working day many different things will put pressure on your prospecting.  Unfortunately many agents will drop the prospecting activity for the slightest reason.  Over time that single choice will have a major impact on the way they…

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Advertising and Marketing Plans that Work Well in Commercial Real Estate Agency

There are two types of marketing plans in commercial real estate.  There is the one that applies to ‘open listings’, and then there is the one that applies to ‘exclusive listings’.  There is a radical difference between the two. An ‘open listing’ is a process of luck, so get away from listing in this way…

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Time Management Tips in Commercial Property Management

When you work as a commercial real estate property manager, there are certain things that need to be done every day to help you stay in control of the portfolio and clients that you work for.  This segment of the industry is quite busy and challenging in many different ways.  You will be balancing issues…

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Cold Calling is Not Dead in Commercial Real Estate Agency

If someone tells you that ‘cold calling is dead’ in commercial real estate they are misleading you.  They are ignoring the real evidence of the market.  Making regular prospecting cold calls is a key part of the business for any commercial real estate agent.  Do not let anyone tell you otherwise. So why do other…

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Show Me the Value in Your Commercial Real Estate Agency Service

What is the value that you bring as an agent to a client in commercial property today?  It is an interesting question for a client to ask when it comes to an agent selling, leasing, or managing commercial real estate. Most agents would say one or more of the following: We know what we are…

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Sales Pitch and Presentation Rules for Commercial Real Estate Agents

In commercial real estate agency, your sales pitch and presentation should be of the highest quality.  It should be practiced regularly on different property types and in different property situations so you can attract the right listings to your agency. Here are some facts to remember: Quality property listings will attract a greater level of…

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Strategies to Build Better Market Share in Commercial Real Estate Agency

In commercial real estate agency today, develop some personal strategies to help build market share.  Most of the successes created in the industry are personally generated.  Your employer and real estate agency has little to do with the process.  It’s all up to you. Many salespeople join the industry thinking that the apparent opportunity for…

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Marketing Strategies for Commercial Real Estate Agents Today

When you take a commercial property to the market today, the message about the property has to be clear and precise.  There are limited levels of enquiry coming from most marketing campaigns given the current economic climate.  This means that you have to do more with less. It should be said that this is not…

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Exactly How to Lease a Commercial Property Today

Leasing commercial property is a special process.  When you understand the elements of the process, you can improve your listing conversions and lease negotiation outcomes.  Here are some tips from our Newsletter. So the landlord of a property approaches you to see if you can help in leasing their vacant tenancy.  The inexperienced agents immediately…

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