How to Be a Successful Target Marketer in Commercial Real Estate Brokerage

city scene at sunrise

You can win more local property business if you are a ‘target marketer’ for a location.  The clients that we service in commercial real estate like to have the best agent with the best market coverage working for them in every way possible.  Random actions and the generic approach to the real estate business no…

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Finding Robust Market Conditions in Commercial Real Estate

city building on skyline

The commercial property market is always changing, and the shifts and swings each year will move from buying to selling, as well as owning to renting.  Property developments also come and go from the market based on expected growth in a location. Somewhere in those changes you will find property opportunity to work with the…

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Commercial Real Estate Brokerage – A Fresh Approach to Time and Task Management in Listing and Marketing

When you list a commercial property today on an exclusive basis, you really do need to focus your efforts from the point of listing onwards to achieve the best results for the client.  Don’t waste time during the campaign and make sure that you optimise your efforts of promotion from the very start. Know what…

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Getting Better Marketing Results for Commercial Real Estate Clients

To a large degree, the marketing results that you get today in promoting commercial real estate will help you with negotiations and client conditioning.  The property market is forever changing. Seasonal inquiry will reflect in both the time on market for the listing, and pricing strategies.  The impact of seasonal marketing should also help you…

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Advanced Formula for Leadership in Commercial Real Estate Brokerage Today

In commercial real estate, market leadership is a very important issue, and particularly so if you specialise in a property type within a location.  If you are like most agents you will have plenty of other competitive agents to work around and market against.  Through all of that ‘competitive noise’ your services must stand out…

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The Perks of Commercial Real Estate Brokerage

A successful commercial real estate agent has the ability to tap into a few perks that come with the job.  That being said, the perks only apply to those good agents that are successful in their business activities.  Hard work is required to break through a few ‘barriers’ of sales performance. Any agent that doesn’t…

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Time and Task Management in Commercial Real Estate Brokerage Today

It is difficult in commercial real estate brokerage today to stay on track in building your business at a personal level.  Many things occur every day that will divert your efforts and activities.  The only way to achieve results will be through consistent effort on dedicated and important tasks.  To achieve that, you should make…

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Congratulate and Involve Your New Commercial Real Estate Clients

When it comes to gaining new clients and listings within commercial real estate brokerage, every new client should receive a direct telephone call from the sales manager or the principal of the brokerage as soon as the listing is signed up.  In this way the client will understand the value that you place on them…

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5 Ways to Win More Commercial Real Estate Listings

The commercial real estate market can be very competitive at the best of times. Many agents and brokers will be chasing the same listing and attempting to influence the client towards their marketing solution and property package. For this reason you may only have one chance to attract new business and the client to your…

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The Cold Hard Facts of Commercial Real Estate Brokerage Today

Many people think that the life of a commercial real estate broker is easy.  Perhaps some people even join the industry assuming that is the case.  The reality of the industry is far and away from those assumptions.  The top agents in the market work really hard and do so to a definite plan or…

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Finding More Clients and Properties in Commercial Real Estate Brokerage

In commercial real estate brokerage, what do your customers look like, where are they located, and what do they want from you?  Why would they contact you?  They are interesting questions; when you know the answers, you have the central focus of your prospecting model. One of the biggest mistakes in commercial real estate is…

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How to Play the Numbers Game in Commercial Real Estate Brokerage

In commercial real estate brokerage, most successful sales people must play the ‘numbers game’ when it comes to new business and market share.  Without an awareness of the right numbers and just where they are headed, any opportunity for growth can be overlooked or not captured by the agent. So what are the numbers to…

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Selling System Tips in Commercial Real Estate Brokerage

In commercial real estate brokerage you need a ‘selling system’.  That is a system that will apply to sales, leasing and or property management.  It doesn’t matter what part of the industry that you work in, the selling of specialised services should apply.  You are the best person to do that. It can be said…

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Choosing the Best Clients in Commercial Real Estate Brokerage Today

In commercial real estate brokerage there are plenty of clients to choose from when it comes to sales, leasing, and property management activity.  In saying that, it is important to understand the ideal client profile for your brokerage business.  Some clients are better than others.  Understanding the differences will help you focus your prospecting efforts…

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A Success Guide in Commercial Real Estate Brokerage

When you start your career in commercial real estate brokerage, there are many things to consider and action.  The first six months of personal activity and learning will be really important to setting the foundations for better listings and market share. One thing needs to be said here; most of the valuable listing and commission…

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