Commercial Property Managers – Strategies to Improve Commercial Property Income

In commercial property management, the process of income improvement is fundamental to the performance of the asset for a property investor.  There are many ways the income for a property can be improved; the greater number of tenants in a property, the easier the process is.  If you have a single tenant, then your options are limited.

When the property market is slow and tough, the income from the property is more important than ever before.  The basic rule is to minimize the vacancies within the property and to optimise the occupancy given the available tenancy space.

Here are some further ideas for property managers to improve property income for the landlord.

  1. Selecting the right tenants for the property will always be an important factor in the leasing strategy overall and the property management process for the property.  In an ideal world, you want tenants that can bring you both stability of occupancy and good business profile.  High quality corporate tenants bring an identity to the property that may also attract other tenants to your other vacant tenancies if and when they arise in the same building.
  2. Rent review terms and conditions are created in and from the initial lease negotiation.  To a degree, they will be shaped from the pressures of the particular lease negotiation.  The lease negotiation will then be influenced by the prevailing market conditions.  All of that being said, the rent review terms and conditions should be suitably shaped to improve the landlords position and rental income.  Many agents and property managers choose to use or negotiate a rent review profile for a lease that is indexed to the growth in CPI.  In most cases, this process only has benefit to the tenant given that the rent increases in a limited way.  It is better to target rent reviews that are established to a more substantial rental increase for the landlord; that can be through a fixed percentage increase, or a fixed amount increase.  Market rent reviews are also useful and worth considering, although it does depend on the property, the location, supply and demand of vacant space, and the prevailing market conditions.  In the case of a property that is only average in location and presentation, it is better to choose less market rent reviews and more fixed increases.  The income from the property is therefore more predictable.
  3. Options are useful when considering the leasing of a property.  It is always wise to remember that lease options will tie the property up for a number of years beyond the initial term.  Options for renewal can remove some elements of control from the landlord, and on that basis they should only be used where the landlord feels totally comfortable with the process of giving the tenant an option for a number of years. In older properties that face redundancy this can be an issue.
  4. Extra rental areas can occur in any building.  They may be created for storage, signage, and the use of special areas in the common zone of the building.  The extra rentals may be established on separate licence documentation.
  5. Vacant space optimisation should always be considered.  A creative property manager or leasing manager will look at the variations of occupancy and how vacant space can be fully leased at a top rental.  Other tenants in the property may be candidates for taking up vacant space if they need to expand.
  6. Tenant retention plans will help you keep the right tenants within the property.  You will also help you identify those tenants that should be moved on at the end of lease occupancy and expiry.

A commercial or retail property today requires creative thinking when it comes to income optimisation.  There is a fine balance between charging too much rental and charging the right rental.  If the balance is not achieved, you can finish up with excessive vacancies within the property and a lack of potential tenant enquiry.  This is where an experienced property manager or leasing manager can provide the knowledge and experience to a landlord.  Watch the property market and the properties that you compete with; the tenants that are out there are doing the same thing.