Robotic Listing and Selling in Commercial Real Estate Brokerage

In commercial real estate brokerage the listing and selling process can almost be ‘robotic’ if you follow the rules and use a plan to move people through your ‘pipeline’.  I am not inferring that the ‘robotic’ approach is negative; it is actually a great way to help your contact pipeline feed the listings to you…

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What to Know About Signboard Strategies in Commercial Real Estate Brokerage

Signboards in commercial real estate are a critical part of branding for both the brokerage and also for the agent.  The greater number of signs you have in your territory the easier it is for you to build your listing opportunities. Most of the clients that use our services don’t want to list their property…

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Sales Questions to Ask Prospects in Commercial Real Estate

In commercial real estate brokerage, the questions that you ask will help build listing opportunity.  You may only have one chance to connect with a person or prospect.  Tap into their property needs effectively and efficiently with better questions; then it is simply a matter of tracking the matter with a good database and follow-up.…

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Opportunities with Commercial Real Estate Property Investors

In commercial real estate agency, the property investors that you know well and connect with regularly will provide you with lots of opportunists in sales and leasing activity.  That being said you really do need to know their focus and priorities when it comes to property ownership and overall performance. The property market changes frequently…

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How to Give Landlords Leasing Advice – Commercial Real Estate Agents

In commercial real estate agency, you will work with many different landlords.  They will have tenant and rental challenges.  You can be the leasing expert to help them. Have you ever seen a landlord owner of a property that tries to lease the vacant premises themselves?  They usually put a sign up in the window…

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How to be the Commercial Real Estate Agent of Choice

In commercial real estate agency, you need to be the agent of choice relative to the local area and the property type.  The clients that we serve need to understand that they are working with experts. Top agents build their profile continually through a prospecting and networking process.  You need to do the same.  About…

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Advertising and Marketing Plans that Work Well in Commercial Real Estate Agency

There are two types of marketing plans in commercial real estate.  There is the one that applies to ‘open listings’, and then there is the one that applies to ‘exclusive listings’.  There is a radical difference between the two. An ‘open listing’ is a process of luck, so get away from listing in this way…

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Advertising and Marketing Tips for Commercial Real Estate Agents Today

In every listing presentation in commercial real estate, we like to think that we have the best solution for the client given the prevailing market conditions and the subject property.  Communicating those facts as part of the sales pitch will be a central component of your presentation and listing conversion. Most presentations today will be…

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Key Performance Indicators in Commercial Real Estate Leasing

The commercial real estate leasing market will change throughout the year based on business activity and sentiment.  For this reason you do need to set some performance indicators that will help you understand where the market is changing and what tenants are looking for. A successful commercial real estate leasing executive will support the property…

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Cold Calling is Not Dead in Commercial Real Estate Agency

If someone tells you that ‘cold calling is dead’ in commercial real estate they are misleading you.  They are ignoring the real evidence of the market.  Making regular prospecting cold calls is a key part of the business for any commercial real estate agent.  Do not let anyone tell you otherwise. So why do other…

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Use Your Strengths in Commercial Real Estate Agency to Advantage

In commercial real estate agency you will find that you will constantly be up against many agents in the presentation and pitch process.  The question is can you present and pitch your services for a listing at a better level or in a better way than your competitors?  Can you show why you are the…

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Sales Pitch and Presentation Rules for Commercial Real Estate Agents

In commercial real estate agency, your sales pitch and presentation should be of the highest quality.  It should be practiced regularly on different property types and in different property situations so you can attract the right listings to your agency. Here are some facts to remember: Quality property listings will attract a greater level of…

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Commercial Real Estate Agents – Control Your Tenants for Better Leasing Results

In a commercial or retail property today, it is the tenants that provide the backbone and the stability to income and rental performance.  On that basis, you really do need to keep your tenants well in control given the prevailing market conditions and the current tenancy mix. It is notable that a retail property can…

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Commercial Property Agents – Tips for Researching Your Commercial Real Estate Market

As part of your commercial real estate activity, you should research your property market at least quarterly and preferably monthly.  On that basis you can project what sale and leasing activity is currently underway and what will occur over the coming foreseeable future.  Essentially you are looking for listing opportunity, growth of commission, and new…

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Big Tips in Tenant Mix Analysis for Commercial Real Estate Agents

When it comes to leasing and managing a retail property today, the tenant mix strategy and analysis process becomes critical to rental stability and minimising the vacancy factor in the property.  Given that this property market is under some pressure currently, you as the leasing manager or property manager need to protect your tenancy mix…

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